“Impact investors got into the business because they want to make a contribution. Without measurement, they wouldn’t know whether they were being successful, why, and what they could do better next time” — Mike McCreless
Check out the full article from Innovating Canada, featuring Impact Frontiers cohort member TELUS Pollinator Fund, here:
https://www.innovatingcanada.ca/industry/profit-with-a-purpose-why-impact-management-matters/